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Keeping Up with Comfort

Consumers want what the comfort market has been offering for years. support, superior fit and wellness benefits. Here’s how brands continue to innovate.

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Sponsored Content

Introducing the brand-new Functional Footwear Area!

The brand-new Functional Footwear Area at Performance Days Munich on October 4-5 and Functional Fabric Fair Fall on November 1-2 will spotlight cutting-edge textiles and accessories tailored specifically for footwear, providing attendees with a unique chance to discover industry innovations from specialized exhibitors.

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Footwear Insight

Magazine Archives

How to Excel at Customer Service

Gold Medal winning retailers tell us how their stores continue to deliver great customer service and excel in a hyper-competitive environment. Challenges, advantages, top tips & more.

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Best of the Best

Honoring the best of the best independent retailers with the Gold Medal Service Award for Outstanding Customer Service is something we’ve been doing annually since 2015 at Footwear Insight.

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Trend Insight

We asked more than 300 consumers about their current footwear shopping habits. A key takeaway? Consumers are willing to try out new footwear brands... for a price.

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Outsourcing the Extra Talent You Need

I am making the assumption that when it comes to certain needs of your company, none of you would dispute the advice to use a CPA to prepare your annual corporate tax return or an attorney to advise you on complex legal matters.

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PSUDO: Creating a Buzz

The Los Angeles-based sneaker brand PSUDO, founded in 2020 by industry veterans Michael and Kortney Rich, is developing positive buzz with retailers and consumers thanks to its eye-catching styles, as well as its ethical, small-batch, and on-demand sneaker manufacturing process.

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Recovery Time!

The recovery footwear category is reaching a new level. As recovery becomes a more significant part of daily life, brands are focused on both modern styling and advanced innovation.

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ECCO’s New Flagship

ECCO opened a new flagship store in SoHo NYC earlier this month. The company, which celebrated its 60th anniversary this year, is also relaunching 16 of its global flagship stores with a similar design concept.

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Footwear Insight

EXTRA Archives

ECCO’s New Flagship

ECCO opened a new flagship store in SoHo NYC earlier this month. The company, which celebrated its 60th anniversary this year, is also relaunching 16 of its global flagship stores with a similar design concept.

VF Corp. Operations Impacted by Cyberattack

VF Corp., parent company of Vans, Timberland and The North Face, disclosed its Dec. 13 discovery of a cyberattack breach on its systems in a public filing on Monday.

Wolverine Worldwide Continues to Simplify Business Model

The Saucony and Merrell parent continues to simplify its business model under Chris Hufnagel, president, and CEO, with two more divestitures designed to reduce its cost structure and strengthen its balance sheet.

In The News: Kane, Oboz, Fleet Feet

Recovery brand Kane Footwear has launched a product collab of its Revive design in partnership with running influencer and personal trainer Matt Choi.

Lululemon Plans Men’s Footwear Launch

Lululemon, which last week called its early holiday sales “strong” and forecasted total Q4 revenues of $3.135 to $3.17 billion, intends to put extra attention on the men’s business and launch footwear for men in 2024.

Vasque Bolsters Product Team


Vasque Footwear announced it has hired Austyn Dunham as product developer. She will be responsible for taking design intent, managing the construction, collaborating with the suppliers and manufacturers to make each design come to life...

Is Nike Planning a Restructuring?

Nike, in a quiet period ahead of its Q2 earnings announcement on Dec. 21, may be quietly preparing for a broad restructuring, according to recent published reports.

In The News: Craft Sportswear, Nobull, VF Corp., SAXX

Craft Sportswear North America is moving its HQ across the country from Manchester, MA, to Seattle, WA, and getting a new CEO.

Foot Locker Vows to ‘Wow’ All Holiday Shoppers

Foot Locker, under the leadership of CEO Mary Dillon, has taken strategic steps to reach both deal-seeking customers and their counterparts who want innovation and the latest on-trend, premium products from numerous brands, including Nike, New Balance, Puma, and On among others.

DSW, Journeys Deliver Tough Q3 Results

The third quarter, with its unseasonable weather and soft consumer demand for footwear, was not kind to either Designer Brands-owned DSW or Genesco-owned retail chain Journeys.

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Footwear Insight

EXTRA Archives

VF Corp. Operations Impacted by Cyberattack

VF Corp., parent company of Vans, Timberland and The North Face, disclosed its Dec. 13 discovery of a cyberattack breach on its systems in a public filing on Monday.

Wolverine Worldwide Continues to Simplify Business Model

The Saucony and Merrell parent continues to simplify its business model under Chris Hufnagel, president, and CEO, with two more divestitures designed to reduce its cost structure and strengthen its balance sheet.

In The News: Kane, Oboz, Fleet Feet

Recovery brand Kane Footwear has launched a product collab of its Revive design in partnership with running influencer and personal trainer Matt Choi.

Lululemon Plans Men’s Footwear Launch

Lululemon, which last week called its early holiday sales “strong” and forecasted total Q4 revenues of $3.135 to $3.17 billion, intends to put extra attention on the men’s business and launch footwear for men in 2024.

Vasque Bolsters Product Team


Vasque Footwear announced it has hired Austyn Dunham as product developer. She will be responsible for taking design intent, managing the construction, collaborating with the suppliers and manufacturers to make each design come to life...

Is Nike Planning a Restructuring?

Nike, in a quiet period ahead of its Q2 earnings announcement on Dec. 21, may be quietly preparing for a broad restructuring, according to recent published reports.

In The News: Craft Sportswear, Nobull, VF Corp., SAXX

Craft Sportswear North America is moving its HQ across the country from Manchester, MA, to Seattle, WA, and getting a new CEO.

Foot Locker Vows to ‘Wow’ All Holiday Shoppers

Foot Locker, under the leadership of CEO Mary Dillon, has taken strategic steps to reach both deal-seeking customers and their counterparts who want innovation and the latest on-trend, premium products from numerous brands, including Nike, New Balance, Puma, and On among others.

DSW, Journeys Deliver Tough Q3 Results

The third quarter, with its unseasonable weather and soft consumer demand for footwear, was not kind to either Designer Brands-owned DSW or Genesco-owned retail chain Journeys.

Athletic Shoes Drive Holiday Sales

Performance athletic shoe trends were positive during the week of Thanksgiving as more than 200.4 million consumers shopped over the five-day holiday weekend, according to the National Retail Federation (NRF).

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Footwear Insight

EXTRA Archives

Brooks Running Maintains Top Spot in U.S. Performance Run Market

Year-to-date global revenues are up 5 percent and 7 percent higher year-over-year in the U.S. for Brooks Running as the Seattle-based company has reached new runners, recovered from Covid-19-related supply chain disruptions, and normalized inventory levels.

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Vans Looks for Answers, New President

With a brand turnaround unlikely to occur over the next six months and parent VF Corp. embarking on an aggressive ‘Re-invent’ strategy focused on many aspects of its business, Vans is looking for a new global president.

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In The News: TYR, VF Corp., PTC Retail

California-based swim and fitness brand TYR Sport has opened its first brick-and-mortar retail location at Roosevelt Field in Garden City, NY, on Long Island.

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Nike Connects with Hibbett

In a move that reflects Nike’s renewed focus on select wholesale partners as well as its focus on digital connection, Nike is teaming up with retailer Hibbett on a “connected partnership,” connecting Hibbett and Nike’s loyalty programs and...

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FOOTWEAR INSIGHT INDEX

With the second quarter closing next week, ominous signs remain for the U.S. economy in this persistent pandemic environment as the number of active U.S. cases rose for a 10th straight day on June 22 to 1.26 million and 23 states reported increases in the number of cases. The Congressional Budget Office estimates the U.S. economy will generate $8 trillion less in economic activity over the next decade than it predicted months ago. And a report in The Atlantic suggests four factors — a great business die-off, the household fiscal cliff, state and local budget shortfalls and the persistent pandemic crisis — put the U.S. risk for a depression. Amid this backdrop, the Dow generated nearly 59 percent of its weekly 261.80-point gain for the week on the period’s final day, June 22. The action helped the Dow post a 1.02 percent increase for the period, about even with the Segment’s 1.06 percent increase as 12 stocks rose and eight declined. Aside from Mizuno, which benefited from currency effects, Nike and Deckers were the period’s biggest gainers. The Swoosh received four stock price target hikes from investment banks ahead of its scheduled fourth-quarter earnings report on June 25. Meanwhile, Nike and Puma are merging running technology and style into styles for the golf course, including The Cat’s RS-G and The Swoosh’s Air Max 270. Shoe Carnival reported that its 389 re-opened U.S. and Puerto Rico stores experienced a 28.1 percent rise in second quarter comparable store sales through  June 22, with brick-and-mortar up 4.0 percent and e-commerce gaining nearly 470 percent year-over-year. Under Armour Founder Kevin Plank has sold his Washington, D.C. mansion for $17.3 million after a reported two years on the market at a 41 percent discount from his 2018 asking price of $29.5 million. — Bob McGee 
The Footwear Insight Index tracks 20 of the most important publicly traded companies that have a substantial footwear business (6 retailers, 14 brands).
Index base of 100 is key to the closing prices of 12/29/17

INDEX: 123

1.06%

Weekly Review

Company name
(Ticker Symbol)

% Change over week
Price 06/15/20 • Price 06/22/20

ASICS Corp.
7936.T

0.35%

$11.38 • $11.34

Boot Barn
BOOT

1.09%

$22.84 • $22.59

Crocs
CROX

2.46%

$31.71 • $32.49

Designer Brands
DBI

4.49%

$7.13 • $6.81

Genesco
GCO

6.41%

$22.51 • $20.73

Mizuno
8022.T

14.12%

$18.41 • $21.01

Puma
PMMAF

1.65%

$72.90 • $74.10

Shoe Carnival
SKVL

0.26%

$27.02 • $27.09

Steve Madden
SHOO

0.13%

$23.30 • $23.33

VF Corp.
VFC

0.82%

$63.12 • $62.60

Company name
(Ticker Symbol)

% Change over week
Price 06/15/20 • Price 06/22/20

Adidas
addyy

0.72%

$132.53 • $133.49

Caleres
CAL

5.71%

$8.58 • $8.09

Deckers
DECK

3.71%

$193.55 • $200.73

Foot Locker
FL

0.99%

$29.23 • $29.52

GEOX
GEO.MI

4.49%

$0.89 • $0.85

Nike
NKE

1.72%

$97.83 • $99.51

Rocky Brands
RCKY

2.74%

$20.78 • $20.21

Skechers
SKX

5.66%

$33.20 • $31.32

Under Armour
UAA

3.55%

$9.86 • $9.51

Wolverine
WWW

0.26%

$23.08 • $23.14

TOTAL
Week over week

1.06%

$849.49 • $858.46