July/august 2022 Issue

Dressed Up Comfort

Consumers have decided that now is the time to refresh their wardrobes and purchase new shoes for weddings, parties, excursions and work. The best new styles fuse fashion and comfort as customers seek more formal options.

Twisted X has dedicated its business to creating handcrafted footwear with sustainability at the forefront of every aspect within the company. Twisted X’s commitment to saving the planet goes beyond eco-friendly shoes – it’s everything that goes into the process of making them from start to finish.

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Past Magazine Features

Perfect Combo

Today’s hybrid lifestyles have consumers looking for performance in their comfort shoes and comfort in their performance shoes. Need a shoe that works for everything from the trail to the office? No problem.

Step Into Style

Looking good and feeling good is the name of the game in sandal styles for this summer and next spring. In this peek at Spring ’23 sandal styles (along with some current standouts), brands showcase innovation in materials, uppers, fit and midsole tech in sandals built for...

Shoe Fly Creates a Buzz

The term “Shoe Fly” has been in the vernacular of most Pennsylvanians since the invention of the sticky, molasses-based pie in 1876. But it took on added significance for citizens from Pittsburgh to York, PA in 1999.

Runchella Report

The mood at Runchella was upbeat. Held in Chicago May 16-19, Runchella, hosted by the Running industry Association (RIA), brought together running brands and retailers for an event focused on sharing insights and knowledge across the run specialty industry.

Fitness Essentials - Insoles & Socks

Performance, comfort and the perfect fit. That’s what active consumers are looking for in their footwear, and they are looking for it in their insoles and socks, too. These essential items check all those boxes, and then some.

Ready to Run!

The Parkclaw G 280 is a $180 road-to-trail running shoe featuring Graphene in the rubber outsole and foam midsole for longer-lasting performance in the form of tougher grip and greater bounce.

Celebrating the 2021 Gold Medal Service Awards

In November 2021, we announced the winners of our 7th annual GMSA for Outstanding Customer Service. 70 stores were honored with the award. After mailing out the award plaques, we heard back from dozens of shops…

Walk This Way

Since the onset of the pandemic, walking during free/leisure time has become the most important outdoor activity for consumers. With the world opening up, it looks to continue.

Magazine Archives

We believe in the foundation and success of independent specialty brick-and-mortar stores.

Shopping is not just about commerce. There’s something called the in-store experience. The touching and feeling of product. The sit-and-fit process. The curated assortment and exciting impulse purchases. The trusted service after the purchase. And, the customer’s immediate gratification.

We cover news, trends and analysis of key markets that are most profitable to retailers.

Forsake Brand Planning ‘Big Changes’ for Fall 2023

Best known for its “sneakerboots” and outdoor lifestyle offerings, Forsake is undergoing a re-tooling in Portland, OR and intends to make big changes to its product assortment for the Fall 2023 season, according to Thomas Florsheim, Jr. Chairman and CEO of The Weyco Group.

Dr. Martens Sees a “Significant Runway” for U.S. Growth

British brand Dr. Martens, which recently completed its first year as a publicly traded firm, says its U.S. penetration is 17 pairs per 1,000 population, slightly more than half of the brand’s sell rate in its home U.K. market.

UA Braces for Higher Inventories, Elevated Promo Environment

Under Armour is steadfast in maintaining its annual revenue forecast of 5 to 7 percent growth despite a myriad of H2 headwinds that are expected to impact operating income and gross margin.

Adidas Hikes NA Revenue Outlook, Despite Dimmer Global View

The Three Stripes, citing strong current momentum, raised its annual revenue outlook for North America last week at the same time it warned of a possible global deceleration in consumer spending in H2 due to challenging macroeconomic conditions.

Crocs’ Q2 Business Driven by Double-Digit Gains Outside N.A., Heydude

Simultaneous with the release of second quarter results last week and a significant decline in its operating margin for the period, Crocs lowered its fiscal year guidance. The company is now forecasting a 14-17 percent constant currency increase in revenues...

In The News: Altra x BOA, Rocky Brands

Performance running brand Altra has launched the Mont Blanc BOA trail runner, the brand’s first shoe to feature a BOA Fit System for a secure, personalized fit.

mōshn® is the most comfortable shoe for people on the move. Found in a variety of stylish uppers, mōshn® features Dynamic Motion Technology™, a new technology that works holistically with your foot to stabilize your heel and naturally move you forward.

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Week of August 10 2022: 195

Has there been a quiet, slow news week this summer when temperatures were not unseasonably hot somewhere in the U.S.? If so, we missed it. With key inflation data coming that could impact further interest hikes from the Federal Reserve, Congress passed climate change, healthcare and tax legislation last week and the FBI raided the home of former President Trump on Monday. On the economic front, more companies are becoming decidedly cautious about the second half outlooks. Work force reductions are beginning to show up more regularly, including 200 at Walmart’s corporate office and an 8 percent headcount reduction at Allbirds.

The Footwear Segment outperformed the Dow this week, rising 1.62 percent compared to a flat (+0.10%) result from the Dow that rose a meager 33.52 points over the period. Only two entrants, Rocky Brands (see news item) and Mizuno were down with three others—Asics, Nike and Puma essentially flat (up or down less than 1%). With Back-To-School season in full swing, the biggest gainers were retailers in Caleres, Shoe Carnival, Designer Brands and Boot Barn.Bob McGee

Company name
(Ticker Symbol)

% Change over week
Price 8/01/22 • Price 8/08/22



$19.25 • $19.09

Boot Barn


$61.50 • $65.72



$72.66 • $74.14

Designer Brands


$15.17 • $16.45



$58.56 • $61.23



$159.20 • $161.11



$114.30 • $114.00

Rocky Brands


$32.63 • $27.06



$38.29 • $39.48

VF Corp.


$45.50 • $45.58

Company name
(Ticker Symbol)

% Change over week
Price 8/01/22 • Price 8/08/22



$88.00 • $89.20



$25.87 • $28.16



$314.01 • $320.16

Foot Locker


$28.65 • $29.86



$0.82 • $0.84



$18.75 • $18.41



$68.15 • $67.67

Shoe Carnival


$22.74 • $24.67

Under Armour


$9.26 • $9.67



$23.04 • $23.58

Week over week


$1,216.35 • $1,236.08

The Footwear Insight Index tracks 20 of the most important publicly traded companies that have a substantial footwear business (6 retailers, 14 brands). Index base of 100 is key to the closing prices of 12/29/17

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