November / December 2021 Issue

Forward Pass

Football is back. It is back with youngsters in local youth leagues on Saturdays. It is back at varsity high school games on Friday nights. It’s back with colleges on weekends. And its back with the pros on seemingly every day of the week.But football is most certainly not completely back to normal.

Past Magazine Features

Tech & the Team Dealer

The usual methods of doing business have been upended since the start of the pandemic in early 2020 and the old ways of doing things are long gone. The “way-we-always-did-it” strategy no longer works, even in traditional bastions such as the team market.

Special Times

While nearly every sporting goods team dealer and local retailer understandably dedicates the majority of their time to the Big Four – football, basketball, baseball and softball – that generate the most revenue, they are well aware that the so-called “specialty sports” deserve a fair amount of...

Connecting The Dots

For decades team dealers have focused on developing and maintaining personal relationships with their customers, perhaps more so than in any other segment within the sporting goods industry.

Issues: Youth Sports and the Pandemic

As its impact wanes and then reappears, COVID-19 continues to dominate conversations in the world of team sports. As schools reopen this summer and fall and a semblance of normalcy returns to the playing fields of America, people are realizing just how important sports are to children and...

Special Discussion

Team Insight sits down (virtually) with NFHS executives Julie Cochran, Lindsey Atkinson, and James Weaver to talk specialty sports.

Tech’s Time

Tech products for team sports are changing the game. Here are 12 of them as chosen by Team Insight editors.

The 1-On-1 Project: Part 5

High school sports have always been the lifeblood of team sports and, like all other aspects of the business, they have had a challenging 18 months. COVID-mandated cancellations and postponements have made the past few campaigns seasons like no other in history.

Shine On Again!

In the Spring of 2020, if you didn’t know otherwise you would have thought that baseball and fast-pitch softball teams, even the amateurs, were on strike. Diamonds were deserted. Dugouts sat vacant and bleachers were empty. Concession stands shuttered — not a hot dog vendor to be found.

On The Rebound

Think back to a little more than a year ago when one of America’s favorite sports pastimes – NCAA March Madness – was cancelled due to the pandemic. Tough times for team sports amid dark times in America.

Back On Top

As athletes dust off their caps and return to the playing fields this summer and fall, team dealers thankfully no longer have to worry about whether or not they will have orders to fill, but other concerns take their place — specifically, will those orders arrive on time?

Magazine Archives

Team Insight: designed to exclusively serve the team sports market. With an expert editorial staff that truly understands the needs of the team business, Team Insight provides team buyers with information on how to better run their business and how to make more educated buying decisions.

News, Trends and Analysis of the Team Sports Market.

Basketball, Baseball, Soccer, Football, Softball, Lacrosse, Wrestling, Track & Field, Swimming, Pickleball, Volleyball, Field Hockey, and Technology.

Foot Locker Merges Champs Sports And Eastbay

It may not have a direct impact on team dealers, but the recent decision by Foot Locker to officially merge its Champs Sports and Eastbay brands – after integrating the corporate organizations for both banners last year – is certainly a sign of the times in sporting goods retail.

Nike Extends Partnership With U.S. Soccer

Solidifying its position in the international soccer space, Nike has extended its long-term partnership with the U.S. Soccer Federation. The partnership, which began in 1995, now makes it the largest commercial agreement in U.S. Soccer history...

The Reconditioning Challenge Discussed

One of the biggest jobs in the sport is to get football helmets reconditioned on an annual basis and for many dealers it is both a headache and opportunity – both made even greater because of the COVID impact.

The world of team-sports uniform and apparel supply is undergoing a tectonic shift. Every major and minor branded uniform supplier, including Nike, Adidas, and Under Armour, has pivoted to sell direct to the consumer – and they have pivoted quickly! Secondary brands such as Alleson, Augusta, and Champro have robust direct-to-consumer platforms and a significant and growing presence on Amazon.

NSGA Releases Brand Ratings Report

The National Sporting Goods Association (NSGA) has released a series of reports providing insight into key sporting goods brands sold in the team market.

Stahls’ Debuts Hotronix 360 IQ Hat Heat Press

Here’s something to make team dealers’ lives a little simpler – and more profitable —the latest in headwear printing technology from the heat printing experts at Stahls’ Hotronix.

Augusta and CCM Enter Licensed Uniform Partnership

Expanding its reach in licensed sports apparel, Augusta Sportswear Brands has entered into a partnership with CCM to be the hockey brand’s exclusive amateur hockey sublimated game wear licensee in North America.

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