Now considered the fastest-growing sport in the U.S., pickleball accrued 4.8 million players last year, soaring 14.8 percent from 2020 to 2021, according to the 2022 SFIA Topline Participation Report.

While the major sports of football, baseball, softball and basketball continue to grab the most headlines and attention at high schools across America, participation is thriving in the so-called specialty sports in every corner of the country.

Man cannot live on bread alone. That is a tried-and-true belief passed down through the centuries. Now, in 2022, as everyone attempts to return to some sort of post-pandemic normalcy, in the world of team sports, that maxim can be expanded to say that team dealers cannot live...

Team dealers have always prided themselves on their ability to create and maintain personal relationships with coaches, schools, athletic directors and other clients.

As a fast-growing sport still in its infancy, pickleball presents a unique opportunity for retailers. There are plenty of brands to work with and an influx of new players seeking product.

Allen Reynolds, currently the Team Sales Manager at Cook’s Sporting Goods, has sold sporting goods for the past 12 years in his more than 33 years of sales experience. Team Insight caught up with him to get his insight into the state of team sports in 2022...

At all levels of play baseball and fast-pitch softball remain an integral part of the youth sporting scene in America. Sure, they all face their challenges in participation and product availability...

Delayed seasons, cancelled games, sick players, unavailable fields and, capping it all off, supply chain disruptions all made for a unique past year for the team headwear business.

Oh, for the good old days of 2019. Prior to the pandemic, basketball was enjoying steady growth, but once the crisis set in during 2020-2021 the game experienced a more than two percent dip in participation, according to the SFIA’s 2022 Basketball Single Sport Report.

Wilson’s 2023 A2K lineup brings six premium gloves to the diamond, offering patterns designed for professional-caliber players across all positions, including a new look for the brand’s classic A2K made with Pro Stock Select leather consisting...

The numbers clearly tell the story: 35 percent of Major League Baseball players, 74 percent of NFL players and 83 percent of NBA players are people of color. Yet the business of sporting goods is incredibly under-represented by this demographic.