Cara Griffin

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In The News: Rockport, Thorogood, Coresight, NPD

This week, Rockport launched the “Powering Your Vote” campaign, which aims to provide a comfortable and stylish pair of shoes to those working or heading to the polls on Election Day. For five days, from October 19-23, Rockport is giving away 270 pairs of shoes...

Asics Names New NA President

Robert Sullivan has been promoted to president and chief operating officer of Asics North America. He takes over the top role in the region from North American chief executive officer Koichiro Kodama, who has been elevated to a new global role of managing executive officer for Asics at...

New President at The North Face; Organizational Changes at VF Corp.

Steve Murray has been named Global Brand President for The North Face. Previously VF’s President of the Americas Region, Murray replaces Arne Arens who has stepped down to pursue other opportunities outside of VF.

Outdoor Retailer Will Not Hold an In-Person Show this Winter

Due to the ongoing COVID-19 pandemic, an in-person Outdoor Retailer trade show will not take place this winter, show organizers announced today. In its place will be Outdoor Retailer Winter Online, a digital marketplace and online experience.

Grassroots Outdoor Alliance Confirms Future Connect Buying Show Dates 

Outdoor specialty retail organization Grassroots Outdoor Alliance, which canceled its spring and fall 2020 Connect buying shows this year due to COVID-related challenges, has confirmed fall show dates for the Connect buying show for next year through 2024.

Boot Up

According to retail tracking research from NPD Group, August saw nearly 25 percent sales growth for cold/all weather boots and mid-teens increase for hiking shoes — data that bodes well for the winter season.

Eco Offerings: Salomon’s Recyclable Shoe, Merrell’s Undyed Collection

In Spring 2021, Salomon will launch the Index.01, the brand’s first recyclable performance running shoe. Designed to be disassembled and recycled, the shoe was developed with the goal of reducing material waste and lessening the environmental impact of footwear by using...

Reebok Names New VP of Creative Direction

Reebok has appointed Kerby Jean-Raymond as its new VP of Creative Direction. Jean-Raymond won this year’s CFDA Award for ‘American Menswear Designer of the Year’ and Harlem’s Fashion Row ‘Designer of the Year.’ In his role at Reebok, Jean-Raymond will provide creative leadership across...

Key Trends for Spring

A key macro driver of footwear trends for the Spring 2021 season will be “Flexible Futures,” according to WGSN Mindset Director Amiyra Perkins, who presented trend information during a recent webinar with Informa Markets Fashion. While noting the challenges of forecasting in uncertain times...

In The News: REI, Dick’s Sporting Goods, Patagonia, Nike, Balega, Oboz

REI announced it will complete a 14-year commitment to be carbon neutral in its operations in 2020 and launched a new climate platform that will see the outdoor co-op more than halve its carbon footprint over the next decade. REI said it will hold itself financially accountable for...

In The News: Reebok, Kahtoola, Patagonia, Dick’s Sporting Goods, NPD

Reebok has launched the first-ever USDA certified plant-based running shoe: Forever Floatride GROW — and for a lucky few it also comes with a side of fresh produce. Reebok is partnering with Boston-area based Siena Farms to offer...

Thorogood Realigns Sales Management Team; Oboz Announces New Hires and Promotions

Wisconsin-based Weinbrenner Shoe Company, Inc., the manufacturer of Thorogood job-fitted footwear recently announced the realignment of its sales management team. Jason Taran, formerly Public Safety and Military Sales Manager has been named Sales Manager for Thorogood Work and...

Tennis Trends: On Court at the U.S. Open

This year’s U.S. Open tennis tournament has been out of the ordinary in more ways than one. The first Grand Slam being held since the COVID pandemic hit, the tournament, now in its second week, is being held without fans in attendance.

New Products 2020: Apparel & Accessories (Tech / Style / Versatility)

Spotlighting the coolest gear, footwear, apparel & accessories for Fall ’20 and Spring ’21.

New Products 2020: Footwear (Performance / Comfort / Trail Aesthetic)

Spotlighting the coolest gear, footwear, apparel & accessories for Fall ’20 and Spring ’21.

New Products 2020: Gear (Hiking / Camping / Travel)

Spotlighting the coolest gear, footwear, apparel & accessories for Fall ’20 and Spring ’21.

Pick Three: Spring ’21 Outdoor Style Preview

A sneak peek at a few outdoor styles to watch for next spring: Ecco's Exowrap Sandal, the Oboz Sypes collection and the eco-friendly Merrell Cloud Knit.

8 Great Ideas for Retailers to Lean On

After months of nesting and staying at home due to COVID-19 in the Lost Spring of 2020, Americans’ have a growing appetite for getting outside and “doing something.” Anything. After all, there are only so many banana breads that can be baked.

The Path Forward

Outdoor specialty retailers share insight on the current climate and the path forward. We spoke with 8 (+1) retailers: Appalachian Outfitters, Eagle Eye Outfitters, Next Adventure, Outdoor Gear Exchange, Pack Rat Outdoor Center, River Sports Outfitters, Rutabaga Paddlesports, and The Trail Head.

The Buzz: Trade Show News

Three regional sales rep shows scheduled to be held this summer by 360 Adventure Collective (formerly EORA / NESR) have been canceled, but three other 360 AC Shows are still slated to take place.

One Day at a Time

Every individual and company has been challenged by the COVID-19 crisis in different ways. And clearly the past several weeks have been beyond challenging for outdoor retailers and brands from a business perspective.

Endurance Sports Coalition Unites Competitive Organizations in Securing COVID-19 Relief

As running races and endurance events across the nation are postponed and canceled due to the COVID-19 pandemic, the organizers of hundreds of major endurance sports competitions have come together to form the Endurance Sports Coalition to advocate for relief for the industry.

Brands Stepping Up Efforts to Battle COVID-19

Boston-based New Balance said it was producing face mask prototypes in its Lawrence, MA factory and hoped to scale production to include its other New England factories soon.

RIA Cancels In-Person 2020 KICK Show; Virtual Trade Show in the Works

Due to COVID-19, the Running Industry Association (RIA) has canceled the RIA KICK Show that was scheduled to take place in Denver on May 11-14.The RIA is currently formalizing plans to re-introduce the show in a digital format. Details will be released in April.

Reinventing Made In America

When Jaclyn Jones wanted to launch her namesake brand in 2015, finding a factory in the U.S. who would take her on was no easy feat. Five years later, not only does she manufacture Jaclyn Jones USA domestically, she owns the factory that makes it.