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Latest Print Issue

Read the Winter 2023 of Outdoor Insight

Trends, Perspective & Analysis: Reaching the retail stores that drive the business in the outdoor category. Trending Up: Stylish Vibes & Innovative Tech in Outdoor Apparel; On the Rise: Hike & Trail Report; Shop Talk: Outdoor Specialty; Consumer Survey: Shopping For Hike & Trail.

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Sponsored Content

How Outdoor Apparel Brands Can Advance Their Sustainability Goals

As the world strives toward a greener future, many retail brand owners and retailers have identified sustainability goals that align with their corporate strategic and operational goals. Often, brand leaders focus on using recycled textiles or cutting carbon emissions.

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Outdoor Insight

Magazine Archives

Trending Up

New Products & Initiatives in the Spotlight: Turtlefur, Timberland, Sanuk, CEP, Tecnica, Twisted X and more.

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Trending Up

Style and sustainability lead the charge in the latest outdoor apparel offerings. Eco-minded apparel brand Picture’s Expedition Line for Fall 2021 is pretty sweet, in more ways than one. Technical and sustainable, using Bio-Sourced polyester throughout the entire range, the shell fabric used in...

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Shop Talk

We spoke to specialty retailers about the year that was and the year ahead. During a year defined by the COVID-19 pandemic, outdoor retailers saw high demand and scarce product across categories like paddlesports and cycling.

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The Changing Landscape of Outdoor

For many years, the marketing of the “Great Outdoors” by industry brands focused on hardcore enthusiasts intent on climbing Everest or at least having the performance-features and fabrics in their garments and footwear to do so. In recent years, many brands shifted to a more inclusive message.

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Gear Guide: Winter 2021

Special Advertising Section. The following pages highlight standout products designed to help consumers enjoy their time outside.

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New Products 2021

The best new gear for everything from the mountain to the trail and beyond.

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Outdoor Insight

EXTRA Archives

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Outdoor Insight

EXTRA Archives

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Outdoor Insight

EXTRA Archives

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FOOTWEAR INSIGHT INDEX

With the second quarter closing next week, ominous signs remain for the U.S. economy in this persistent pandemic environment as the number of active U.S. cases rose for a 10th straight day on June 22 to 1.26 million and 23 states reported increases in the number of cases. The Congressional Budget Office estimates the U.S. economy will generate $8 trillion less in economic activity over the next decade than it predicted months ago. And a report in The Atlantic suggests four factors — a great business die-off, the household fiscal cliff, state and local budget shortfalls and the persistent pandemic crisis — put the U.S. risk for a depression. Amid this backdrop, the Dow generated nearly 59 percent of its weekly 261.80-point gain for the week on the period’s final day, June 22. The action helped the Dow post a 1.02 percent increase for the period, about even with the Segment’s 1.06 percent increase as 12 stocks rose and eight declined. Aside from Mizuno, which benefited from currency effects, Nike and Deckers were the period’s biggest gainers. The Swoosh received four stock price target hikes from investment banks ahead of its scheduled fourth-quarter earnings report on June 25. Meanwhile, Nike and Puma are merging running technology and style into styles for the golf course, including The Cat’s RS-G and The Swoosh’s Air Max 270. Shoe Carnival reported that its 389 re-opened U.S. and Puerto Rico stores experienced a 28.1 percent rise in second quarter comparable store sales through  June 22, with brick-and-mortar up 4.0 percent and e-commerce gaining nearly 470 percent year-over-year. Under Armour Founder Kevin Plank has sold his Washington, D.C. mansion for $17.3 million after a reported two years on the market at a 41 percent discount from his 2018 asking price of $29.5 million. — Bob McGee 
The Footwear Insight Index tracks 20 of the most important publicly traded companies that have a substantial footwear business (6 retailers, 14 brands).
Index base of 100 is key to the closing prices of 12/29/17

INDEX: 123

1.06%

Weekly Review

Company name
(Ticker Symbol)

% Change over week
Price 06/15/20 • Price 06/22/20

ASICS Corp.
7936.T

0.35%

$11.38 • $11.34

Boot Barn
BOOT

1.09%

$22.84 • $22.59

Crocs
CROX

2.46%

$31.71 • $32.49

Designer Brands
DBI

4.49%

$7.13 • $6.81

Genesco
GCO

6.41%

$22.51 • $20.73

Mizuno
8022.T

14.12%

$18.41 • $21.01

Puma
PMMAF

1.65%

$72.90 • $74.10

Shoe Carnival
SKVL

0.26%

$27.02 • $27.09

Steve Madden
SHOO

0.13%

$23.30 • $23.33

VF Corp.
VFC

0.82%

$63.12 • $62.60

Company name
(Ticker Symbol)

% Change over week
Price 06/15/20 • Price 06/22/20

Adidas
addyy

0.72%

$132.53 • $133.49

Caleres
CAL

5.71%

$8.58 • $8.09

Deckers
DECK

3.71%

$193.55 • $200.73

Foot Locker
FL

0.99%

$29.23 • $29.52

GEOX
GEO.MI

4.49%

$0.89 • $0.85

Nike
NKE

1.72%

$97.83 • $99.51

Rocky Brands
RCKY

2.74%

$20.78 • $20.21

Skechers
SKX

5.66%

$33.20 • $31.32

Under Armour
UAA

3.55%

$9.86 • $9.51

Wolverine
WWW

0.26%

$23.08 • $23.14

TOTAL
Week over week

1.06%

$849.49 • $858.46