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Skechers Adds Mr. T to its Celebrity Endorser Roster

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After years of seeing web searches and spell check wrongly put a ‘t’ in the middle of the company’s name, Skechers now has one in actor and former wrestler Mr. T, who has been added to the brand’s roster of athlete and celebrity endorsers. The 70-year-old former star of television’s ‘A-Team,’ known for his signature gold chains and mohawk, is Skechers’ newest pitchman.

A new brand campaign showcases Mr. T wearing styles across the brand’s product range and making light of the common misconception about how to spell Skechers. View a campaign clip below.