Footwear Insight Media Kit

It All Starts Here.

We believe in the foundation and success of independent specialty brick-and-mortar stores.

Shopping is not just about commerce. There’s something called the in-store experience. The touching and feeling of product. The sit-and-fit process. The curated assortment and exciting impulse purchases. The trusted service during the purchase. And, the customer’s immediate gratification.

News. Trends. Analysis.

The key markets that are most profitable to retailers.

Key Market Coverage

Comfort / Casual / Athletic / Work / Running / Boots / Recovery / Sneakers / Sandals

Retail

Information retailers can use to make buying decisions and better run their businesses.
In Every Issue

Trend Insight

Consumer Surveys of what’s resonating with consumers to help make smarter business
decisions and inspire creative solutions.
In Every Issue

Business Report Quarterly

The Business of Selling Shoes

THE FI INDEX: 11 RETAILERS / 17 BRANDS
Tracking 28 publicly traded companies that have a substantial footwear business.

January/February • March/April • July/August • September/October

The Boot Book

Work / Outdoor / Lifestyle
January/February & July/August

Essentials

Socks and Insoles
January/February • July/August • November/December

Power in Partnership

Better Together: Key Initiatives, Product Highlights,Brand Strategies
Shining a spotlight on brands committed to partnering with independent retailers.
September/October

Sit. Fit. And Be Recognized.

Footwear Insight, & Franklin Retail Solutions, mystery shop top footwear specialty stores in the U.S. Each store is graded on 23+ criteria (beginning with the greeting and extending through the fitting process, selection and all the way through to checkout).Top stores are recognized in a special report.
November/December