In what it is calling “the most advanced innovation in modern football helmet technology,” Riddell has launched Riddell Axiom, a helmet system that includes a new fitting system, redesigned helmet shell platform with a new energy management system, reimagined frontal protection and integrated smart helmet technology.

"The Riddell Axiom introduces new technologies that will fundamentally change what the football community expects in a helmet," says Dan Arment, president and CEO of Riddell. "We communicated our plans to advance the state-of-the-art in football helmet technology as represented on Riddell's Innovation Roadmap. Reaching this development milestone is rewarding and will benefit the football community for years to come."

Axiom will be available by Fall 2022, starting initially with the Varsity model followed by Youth versions expected to be available after the 2022 season. The team price point for each helmet will be around $750, fully equipped with all hardware.

Among the technologies incorporated in the helmet system:

• Riddell's Tru-Fit System utilizes its Verifyt scanning app to capture a three-dimensional image of an athlete's head and a fitting algorithm analyzes the 3D images and generates an individualized combination of energy managing interior liner pads with unique thicknesses, shapes, and contours. These liner pads work together to create a personalized interior fit and protection system.
• The Axiom features a Tru-View frontal protection system that removes the top bar of the traditional face mask to provide additional flexing, more energy managing material and a better impact response.
• The surround flex system, a combination of flex panels in the helmet shell that work together with the internal liners and face protection system, is designed to improve impact response.
• A panoramic elliptical face mask includes cast cage construction available in both stainless steel and titanium and a shape and orientation that strengthens the face mask structure and provides an expanded view of the field.
• Axiom also offers a standard, factory-installed, optically correct visor for full coverage eye protection.