Illustrating the ongoing growth of female participation in both flag and tackle football, a company called Massov has introduced football gloves designed and sized for women.

“We believe that fit and accessibility should never be a barrier to participation in this sport, and for decades all of the big brands have ignored the needs of many female athletes, particularly in Football,” explains Massov’s co-founder Shane Stern.

Massov, a startup that came on the scene in late 2022, claims to be the first to market with gloves that are specifically patterned and sized for female athletes and has reported that their sales are doubling month over month in their first year in business, with projected earnings of $1 million by the middle of 2024.

The Nextgen Football glove is constructed with a proprietary palm material that is engineered to reduce the football’s velocity, improving grip and catch performance in all weather conditions. The glove’s InfinityGrip hydrophobic surface repels water.

In pursuit of creating a superior fitting, performing and inclusive Football glove for all male, female and youth competitors, Massov  completely redesigned standard glove size patterns, “something that hadn’t been done since the ‘90s,” continues Stern. The company took size samples of hundreds of different male, female and youth athletes. They also dropped the cuff and updated the fit, construction, and materials to create a superior glove.

The gloves’ back-of-hand material is a proprietary layered mesh that is two and a half times more durable than any other glove currently on the market. It’s multi-direction weave has four-way stretch and extreme durability that feels like a second skin.

Massov is now the official glove of USA Football and the U.S. National Teams. They have also become the official glove of the NAIA (National Association of Intercollegiate Athletics), X League, the PSFCA Big 33 Football Classic and the official accessories partner of USA Flag.