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Fitness Essentials - Insoles & Socks


Performance, comfort and the perfect fit. That’s what active consumers are looking for in their footwear, and they are looking for it in their insoles and socks, too. These essential items check all those boxes, and then some.


Elite Invisible Running Sock

Feetures is introducing the Elite Invisible running sock for Spring ’23. This no show sock has the maximum amount of technology in the minimum amount of running sock. It’s equipped with targeted compression to offer support where it is needed, technical mesh ventilation to keep feet cool and comfortable, a higher tab protects the heel while staying hidden, and Heel Hugger 2.0 silicone tape to help the sock stay up in the most strenuous of running conditions. Feetures introduced its Everyday No Show socks in 2018 for casual use. These invisible socks were a hit with consumers looking for an invisible sock that would stay up, but they weren’t designed specifically for active use. Feetures saw an opportunity for a more versatile invisible sock. “We saw a white space in the market. There were many no show socks on the market, but none designed with the runner in mind. We knew there were active customers looking for an invisible sock and no other brands were meeting this need,” says Song Ngyuen, Feetures VP of Product. Available January 2023. MSRP $18.

Farm To Feet 


A perfect choice for paddlers and watersports enthusiasts, the artwork featured on the Spring ’23 Charlotte sock features kayakers navigating an endless flow of standing waves around the sock. Inspired by the US Whitewater Center in Charlotte, NC, the Charlotte is a lightweight, crew height, sock with no cushioning and targeted reinforcements in high wear areas for all day comfort and lifelong durability. It uses 144 needle construction, 22 micron US Merino Wool, and is made in the USA with 100$ American yarns. MSRP $21.

Darn Tough Vermont

No Show Tab Ultra-lightweight with Cushion

Nearly twenty years after the brand made its first run sock, this new sock represents years of testing, iterating, and redesigning. They offer a performance fit with no slipping, no bunching, and no blisters. Made with fine gauge knitting, Darn Tough’s socks deliver durability and the brand’s unique “put it on, forget it’s on” feel. These socks offer Fast Action Wicking that pulls moisture away from skin. They are also fast-drying and made to be cool in the summer and warm in the winter. The thermoregulating and moisture-wicking properties of Merino wool make it the ultimate fiber for running and the extended durability in high-wear zones along with lightweight cushioning make this sock the brand’s best seller in the category. Available in men’s and women’s offerings, January 2023. MSRP $17.


Bravura Quarter

The Bravura is knit with patented SynchroKnit technology — it is a contour knit with a custom fit. The patented knitting process reduces the knit stitches, enabling socks to follow the natural contour of the foot, meaning no bunching, no slipping, and a custom fit. The sock is also knit with fiber made from plastic bottles and utilizes a fiber solution called CiCLO. This allows naturally occurring microbes in the environment to consume synthetic based fibers just like it would natural fibers. It is one step to help reduce the burden on the environment. MSRP $18.


Run Feel Socks

These new running socks from Sidas are designed to work alongside insoles to improve performance and reduce slippage within the running shoe. The grip yarn bands are strategically placed so the sock-insole-shoe work as a singular unit, allowing the runner to strike better contact with the ground. The Run Feel Socks include a ventilation zone under the arch of the foot as well as an ankle support zone to improve stability between the ankle and heel. This reduces the risk of injuries and reinforces the power transfer to the insoles. Whether worn by a sprinter or an ultra-runner, these socks are designed to improve the quality of any run. MSRP $19.95.


AC4 Active Comfort Socks

Designed to be the sock that has it all, with 200 needle, double tabbed, left/right specific (custom toe fitting), Y-Gore Heel (right angle, no slip design), arch compression, moisture wicking, silver antimicrobial with bamboo charcoal in the heel and forefoot for extra cushion. OS1st’s Skin Thin design (on the top of the sock) was created to work in conjunction with the breathability of a running shoe for a cool, dry running experience. MSRP $13.99.


3Feet Active High, Mid, Low Insoles

A versatile option, the Sidas 3Feet Active insole is a good choice for all shoes, from running to fitness to outdoor styles. The gel heel pad and forefoot pad provide cushioning to support feet all day long. Coming in three arch heights, high, mid, and low, the insole’s anatomically shaped EVA shell supports all three arches on the foot. The 3Feet Active Insoles are made from light and breathable materials. MSRP $54.95.



Whether worn for walking, performing light work, or simply standing around waiting for a bus, SUPPORTSTP insoles are designed to deliver unequaled stability, cushioning, and shock absorption. Delivering comfort and relief from foot pressure, SUPPORTSTP insoles are engineered to support the foot and its natural movement thanks to Dynamic Arch Technology (DAT). Utilizing an ideal ratio of flexibility and rigidity, DAT engages the muscles of the foot to work in natural synergy with it. The result: healthy and happy feet for all walks of life. MSRP $69.95.


PULSE Thin Insole

Designed by runners, for runners, PowerStep’s PULSE Thin insoles provide pain relief and prevention for the casual and the competitive. These insoles have a soft and springy layer of upgraded PORON cushioning, and the full-length insoles boast a lower profile design with a built-in neutral orthotic arch support and heel cradle that stabilizes the foot and improves alignment. The non-slip pad at the heel helps hold the orthotic in place. The PULSE Thin insoles feature the signature PowerStep arch shape but with a low, flat heel cradle adding stability and motion control. MSRP $49.95.


EX Insole

The Cadence EX provides contoured support with shock absorbing comfort from heel to toe. The foam is a durable high rebound polyurethane foam, and the unique design of the support shell provides enhanced relief and comfort under the heel. Like a bucket seat for your feet, Cadence are “Support Made Comfortable,” providing support and comfort.  One of seven Cadence models, the EX is one of the most popular in their line up and is Exclusive to in-store and in-office sales only; it is not available for online sales. MSRP $59.95. 


Ultra SOLE

This athletic performance insole is designed to absorb shock, return energy and provide long-lasting comfort. An essential choice for runners, hikers and athletic walkers, the Ultra SOLE combines a molded air-infused base with a Sorbothane heel inlay for shock absorbing comfort and impact protection. A unique Sorbothane Gel forefoot pad adds cushioning and works to return fluid energy. A Poron liner is antifungal and moisture wicking and provides additional cushioning.