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Canadian Firm Lands Prince Lifestyle Footwear License

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Pajar Canada, a fifth-generation family shoe business based in Montreal since 1963, has struck a lifestyle footwear deal for the Prince brand with its parent, Authentic Brands Group. Through the partnership, Pajar will expand the global tennis brand’s reach in footwear with a new lifestyle sport collection featuring woven labels, terrycloth linings and lightweight comfort insoles.

The new Prince lifestyle footwear collection will debut in the U.S. and Canada at select specialty and department stores and on princetennis.com in Summer 2022.

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Dec 22, 2021

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