BSN Sports and Nike Sign With Youngstown State
BSN Sports has signed a five-year deal to provide all of Youngstown State University (YSU) teams with Nike apparel on game days. All of the University’s 19 intercollegiate teams have been with Nike except football, which had a deal with Under Armour, also through BSN Sports. The updated partnership begins July 1. YSU has been working with BSN Sports on non-football sports since January 2018.
It marks the first time the football program will be associated with Nike, while the men’s and women’s basketball programs have had long-standing relationships with Nike.
“We are extremely excited to partner with Nike while continuing our relationship with BSN Sports,” says YSU executive intercollegiate athletic director Ron Strollo. “Leona Marketing Group was outstanding to work with throughout this process. We believe this agreement will benefit all parties while enhancing YSU’s brand through Nike and BSN.”