In conjunction with National Coaches Day this week, BSN Sports has been recognizing coaches with its #DunkdChallenge, billed as a fun and engaging way to celebrate coaches nationwide for all they do for their athletes, schools and communities. Not every coach wins a championship or has a career-defining moment that earns him or her a water cooler shower, but they all deserve to be celebrated. The #DunkdChallenge is the perfect way for thousands of teams to shower coaches with appreciation.

“Coaches have a profound impact on many people and can influence more lives in a season than most people do in a lifetime — regardless of their record of wins and losses,” explains Terry Babilla, president of BSN Sports. “They are mentors, role models and teachers who help athletes grow, learn and succeed on and off the field, and we want everyone to join in recognizing their hard work and dedication.”

As part of the #DunkdChallenge, BSN SPORTS donated $10 to St. Jude Children’s Research Hospital for every #DunkdChallenge hashtag shared on social media in honor of Childhood Cancer Awareness Month in September. Athletes could also nominate their coaches for a chance to win $10,000 in BSN Sports credit, to be announced on National Coaches Day, Oct. 6.

To participate in the #DunkdChallenge, athletes needed to:
• Dunk a coach who has made an impact on their life.
• Post the “Dunkd moment” on social media with the hashtag #DunkdChallenge.
• Tag @BSNSPORTS on Facebook, Instagram, TikTok or X.
• After posting on social media, nominate the coach at www.bsnsports.com/dunkdchallenge to compete for a grand prize of $10,000 in BSN SPORTS credit for team uniforms, apparel and/or equipment.