Supporting girls’ and women’s youth sports, Play It Again Sports and Winmark are partnering with Blake Bolden, a trailblazer in women’s hockey who competed in the National Women’s Hockey League (NWHL) and is a pro scout for the Los Angeles Kings, to sponsor her inspiring girls mentorship program — emBolden her. The free six-month mentorship program will welcome 30 female athletes, ages 13-16, from across the United States and Canada and support and empower them as they navigate and become trailblazers in the world of sports.

The winners will meet virtually once per month for 90 minutes, starting March 4, and continuing through September. Discussions will include a variety of topics, from mental preparation and goal-setting to self-motivation and time management and will have a guest speaker.

Bolden’s hockey journey began at age six when she got her first set of hockey gear at her local Play It Again Sports. Since then, Bolden has gone on to make history as the first Black women’s hockey player to compete in the NWHL and the second woman to ever scout in the NHL. She is also part of ESPN’s NHL coverage team as a reporter/personality and she will receive the 2023 Martin Luther King Jr. Human Dignity Award.

This program will support girls and young women by empowering them toward success.