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Avia, AND1 on Move Again?

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Avia and AND1, two athletic brands that have been staples of Walmart’s assortment for 4-10 years, may soon be sold again as part of a brand sell-off by parent company Sequential Brands Group. The public company is reportedly close to a deal to shed assets as part of a potential Chap. 11 bankruptcy filing, according to Bloomberg, citing sources close to plan.

SBQ intends to use proceeds from any bankruptcy court divestitures to pay creditors, including its largest lender, KKR, the published report said. The company recently had a waiver on existing loan defaults extended until July 8. In April, Sequential sold the Heelys brand to BBC International for $11 million.