Aerosoles Launches Kids Footwear
Comfort footwear brand Aerosoles is expanding into kids footwear. The brand, known for its women’s offerings, was recently acquired by American Exchange Group and celebrated its 35th anniversary in October. Aerosoles also previously announced plans to introduce men's and ladies flip flops, men's socks, slippers and roller skates in summer 2023.
The new Aerosoles kids footwear line, which launched this month, aligns with the brand's strategy for growth beyond the women’s comfort category.
Many of the styles in the new kids line are 'mini-me' inspired versions from Aerosoles' women's line, including mini lug sole combat boots and booties, winter boots with real shearling, sneakers, and dressier options like ballet flats, MaryJane's and mini heels.
The kids collection will be available on the brand’s website with major department and specialty stores to follow. Available sizes range from toddler size 11 to kids size 4 and retail prices from $49 – $79.