When it comes to the term “wellness,” consumers have different ideas about what the term actually means, but most agree that footwear plays a part in helping their feet and body feel good.
In our most recent consumer survey of active Americans, 99 percent of respondents said they believe that improper fitting footwear can cause foot problems. And 67 percent said they have purchased footwear in order to relieve foot pain or body alignment issues. Fifty-seven percent have bought insoles for those issues.
Additionally, 90 percent of consumers told us that walking is part of their daily fitness routine, with 66 percent saying that they have specific footwear that they use for walking.
And finally, as the summer months arrive, we thought it would be appropriate to ask which footwear consumers plan to be wearing. The winner? Sandals, at 45 percent. As for wearing “socks with sandals,” those results were mostly “no,” with some fun explanations in the responses.
The survey, conducted by MESH01, included 332 respondents, men and women, ages 18 to 60 who identify themselves as active runners.