July 2021 Issue

Trending Up

Style and sustainability lead the charge in the latest outdoor apparel offerings. Eco-minded apparel brand Picture’s Expedition Line for Fall 2021 is pretty sweet, in more ways than one. Technical and sustainable, using Bio-Sourced polyester throughout the entire range, the shell fabric used in...

Outdoor Insight

Magazine Archives

Gear Guide: Winter 2021

Special Advertising Section. The following pages highlight standout products designed to help consumers enjoy their time outside.

The Boot Book: Trail Blazers

Boots are ready to meet the moment in the new year. Amidst a challenging 2020, the work and outdoor categories kept their heads above water due to consumer demand. And for 2021, new boot styles across the board are hitting on all cylinders.

What's Trending in 2021

Brand execs weigh in on the key outdoor and work boot trends to watch for in 2021. "Versatility in footwear continues to be extremely important to consumers. More shoes for the outdoors are being purchased than ever before, as consumers continue to spend significant time there...

AntiViral Textiles Take Off

Innovation in anti-viral textiles in response to the COVID-19 crisis is taking off with ingredient suppliers around the world contributing new treatments to help protect from coronavirus. It will be a technology to watch in performance products in the upcoming seasons.

New Products 2020: Gear (Hiking / Camping / Travel)

Spotlighting the coolest gear, footwear, apparel & accessories for Fall ’20 and Spring ’21.

Bike Sales Surge in Spring

The industry saw an unprecedented growth trend for U.S. cycling sales in March and April, according to The NPD Group. April sales for traditional bikes, indoor bikes, parts, helmets, and other...

Outdoor Trade Shows Go Virtual

As many in the industry navigate virtual and digital trade shows for the first time this summer, the learnings from the experience will surely impact what in-person trade shows look like in the future.

New Products 2020: Footwear (Performance / Comfort / Trail Aesthetic)

Spotlighting the coolest gear, footwear, apparel & accessories for Fall ’20 and Spring ’21.

Magazine Archives

Outdoor Insight is the one publication that delivers fresh content and visibility for advertisers before, during and after the winter and summer markets.

We believe in the foundation and success of independent specialty brick-and-mortar stores.

Shopping is not just about commerce. There’s something called the in-store experience. Product knowledge. The touching and feeling of product. The personal touch. The curated assortment and exciting impulse purchases. The trusted service after the purchase. And, the customer’s immediate gratification.  

More from Formula4Media's Publications

The Boot Book: Best Foot Forward

Whether for work or play, shoppers know what they want from their boots, and in laundry list fashion. As society continues to emerge from the pandemic, many consumers are looking to buy shoes that complement a new array of ever-changing endeavors.

Retaking the Field

The summer of 2021 is a time of rebirth and re-opening for America and, thankfully, for the team sports business as well. As more state and local governments and agencies give the go-ahead for a full reopening, the team market is enthusiastically ramping back up to full strength.

Five Factors Influencing Market Dynamics

A dozen companies participated in our Altered States coverage, with execs taking time out of their busy days (“hectic” was often used to describe workday schedules) to respond to our questions. Here’s what they had to say about new ways of conducting business, while missing face-to-face experiences.