There’s been no shortage of news in the insole category so far in 2025.

Most recently, UK-based Coats Group announced it has signed a definitive agreement to acquire OrthoLite, as well as Cirql.

With Coats,  a global leader in industrial threads, structural components, and performance materials in the footwear and apparel markets, OrthoLite and Cirql will gain the global scale, infrastructure, innovation and resources to drive impact to the next level.

“I’m excited to merge OrthoLite, the footwear innovation business that I founded 28 years ago, with Coats Group plc.,” stated Glenn Barrett, founder and CEO of OrthoLite. “This alliance forms a powerful partnership of industry leaders to provide a platform for OrthoLite and Cirql to continue to serve our customers with the most innovative and sustainable footwear components in the world.”

On the product side, OrthoLite will be launching an expanded memory foam collection next month with two new SloMo insole formulations—designed to expand the functional and sensory dimensions of memory foam technology for footwear.

In other category news, in May of this year, Superfeet unveiled a brand refresh that introduced a new logo, refreshed visual identity, and an updated marketing approach that celebrates “real” athletes who pursue progress across every arena, from courts and trails to job sites and city streets. The brand announced several new planned introductions for late 2025 and 2026, including the Run Pacer Elite featuring Carbitex and a Puncture Resistant Support work insole with a puncture-resistant plate that shields against sharp hazards, without bulk or restriction

Meanwhile, in addition to the upcoming Superfeet Run Pacer insole, Carbitex is also featured in Blumaka’s Carbon Elite insole that is designed to defend against turf toe and supercharge propulsion.

And another standout product, PowerStep’s Morton’s Extension insole, offers full-length support and cushioning with a carbon fiber plate to reduce pain and stabilize the big toe joint.

Here, we take a look at several standout products in the insole category.

OrthoLite / SloMo

The brand is expanding its range of memory foam insoles with two newly developed SloMo insole formulations that are designed to expand the functional and sensory dimensions of memory foam technology for footwear. Engineered with specific Asker ratings, recovery rates, and tactile responses, each is precisely tuned to enable targeted customization across a broad range of footwear categories. This will offer footwear brands greater versatility in memory foam offerings, dialing in targeted and customized performance characteristics to meet evolving consumer expectations—enhancing comfort, customization, fit, and feel.

PowerStep / Morton’s Extension

Offering full-length support and cushioning with a carbon fiber plate to reduce pain and stabilize the big toe joint, the Morton’s Extension ($85) features PowerStep’s signature arch shape that cradles the arch and heel. The insoles help treat discomfort from bunions, hallux rigidus/limitus, sesamoiditis, arthritis, turf toe, and other conditions affecting the MTP (big toe) joint.

Cadence / Performance MP

A slim full-length total contact insole that provides contoured support under the midfoot, the Performance MP ($49.95) has a built-in metatarsal pad for enhanced pressure distribution and support under the transverse arch of the forefoot, and an unstructured heel counter for greater relief and shock absorbing comfort under and around the heel. It also has a durable hi-rebound polyurethane foam for heel-to-toe comfort, and an antimicrobial top cover for moisture control and odor protection.

Superfeet Run Pacer Elite

The pinnacle offering in Superfeet’s line of trim-to-fit running insoles, this Fall ’25 product features a Carbitex plate paired with high-rebound SuperRev foam to power dynamic propulsion and long-lasting comfort. Built for 20% more energy return with every stride so runners can go further, faster, and feel better doing it.