Under Armour and Ravens Partnering on Girls’ Flag Football
Looking to grow the sport of flag football in their local community, Under Armour and the NFL’s Baltimore Ravens have come together to provide funding for high school girls’ flag football programs. The funding will go to schools in the Maryland Public Secondary Schools Athletics Association (MPSSAA), which runs programs for more than 111,000 participants from 199 public schools in Maryland each year.
While Under Armour will supply custom uniforms for each high school team, the Ravens are reportedly committing $250,000 over five years, with the program expected to launch next fall.
“We believe everyone should have the opportunity and ability to play sports at every level, particularly young girls whose confidence can be impacted by lack of access to sport,” says Sean Eggert, senior VP–global sports marketing at Under Armour.
All of the teams participating in the high school girls’ flag football league will also be included in events hosted by Ravens RISE, the team’s youth outreach program.