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Play It Again Sports In Resale Partnership With Rawlings/Easton


Play It Again Sports recently entered into a partnership with Rawlings Sporting Goods and Easton to become the Official Resale Partner of Rawlings and Easton. With over 280 franchises in North America, Play It Again Sports will provide a resale option for Rawlings and Easton products.

According to an announcement of the partnership, Play It Again Sports and Rawlings/Easton will work together to help players “extend the life of their equipment, reduce environmental impact and provide value to baseball and softball players in their local communities across North America.”

As a “premier sustainability partner” of Play It Again Sports, Rawlings/Easton will sponsor Play It Again Sports buy/drive events and National Recycling Day promotions incentivizing consumers to sell their Rawlings and Easton gear for cash. Rawlings/Easton and Play It Again Sports will also partner to create content the companies will distribute on Rawlings’ and Easton’s YouTube and social channels and promoted by Play It Again Sports via local stores, social media, website and national PR messaging.

“Winmark has been a partner with both Rawlings and Easton for decades,” says Renae Gaudette, COO. “To formally recognize this important relationship as an official resale partner is an exciting day for us. Our Play It Again Sports franchised locations are uniquely positioned to extend the lives of quality used Rawlings and Easton products and this partnership supports our mutual goals of sustainability and providing value to local communities.”

“This collaboration with our long-time partners at Play It Again Sports and Winmark Corporation exemplifies our admiration for all the wonderful work they do to create a more sustainable environment for the athletes that use Rawlings and Easton products,” adds Dave Bracci, Rawlings national sales director. “We maintain a shared vision to provide quality baseball and softball products to athletes of all abilities and ages and look forward to growing our relationship in the future.”