Hot Looks Ahead
The major headwear vendors show off their latest new products — and offer some advice to dealers.
Outdoor Cap is introducing the newest addition to its Team MLB exclusive Replica Line this fall. The MLB-600 replaces its Proflex MLB-595 and is equipped with perforated side panels and stocked in 20 MLB home silhouettes. This Proflex caps stretches from Youth leagues all the way into Adult League Softball.
“Push the incremental buys and think about booster and sideline sales as a way for teams to generate awareness, spirit and more funds.”
Advice for team dealers: “Push the incremental buys and think about booster and sideline sales as a way for teams to generate awareness, spirit and more funds,” says
Ben Roberts, senior VP–marketing. “Pairing booster and sideline sales with the on-field purchase is always a good plan. Even outside of league play, travel ball is growing faster and faster and PPE may be necessary in different states/counties and cities. Be prepared.”
The i7045 Performance Slub Cap (in photo) is made of a poly/spandex blend material — the irregular twists throughout the performance slub fabric create a pattern that suits multiple decoration treatments. It is moisture wicking and has an adjustable hook and loop closure.
The i8516 Flexfit 110 Jacquard Trucker Mesh Back Cap is a low-profile structured original trucker cap with shapeable pre-curved visor, hybrid poly jacquard fabric with woven textured front and performance mesh that is moisture wicking. It features a 110 Technology sweatband with adjustable plastic snap back closure. The pattern of the poly jacquard fabric is woven – not printed – into the material.
The i8503 Flexfit Perforated Performance Cap is a structured on-field cap with shapeable flat round visor featuring poly/sport blend fabric with perforated sides and back that provides UV protection and moisture wicking properties.
Made in the USA, the RKS12 Static Pattern Knit Cap with Cuff features multiple team colors including tri-color options and a knit cuff.
Advice for team dealers: “Dealers should focus on Fall and club baseball, men’s slow-pitch tournaments in August and September, sideline football headwear and spirit wear knits and fundraisers,” says VP–sales for sporting goods, James Matson.
The GB999 Low Pro GameChanger Perforated Cap, available this fall, is made of lightweight performance material and enhanced breathability perforation. The Game’s focus in product for Fall/Winter 2021 is in its stock offering and it has greatly increased colors offered within existing styles as well as numerous new products coming available in Fall 2021.
“Most companies offer early ordering incentives with discounts and/or special terms.”
Advice for team dealers: “Definitely get in front of your coaches as early as possible,” advises Chad Kennedy, national sales manager. “Most companies offer early ordering incentives with discounts and/or special terms. In addition to taking advantage of those incentives it ensures and on time or early delivery as well as reorders.”
AUGUSTA SPORTSWEAR BRANDS
Augusta Sportswear Brands’ Premium A/C² Performance Flexfit Cap from Pacific Headwear is designed for premium performance. It features a closed back and flat bill for an attractive snug fit, along with a full-profile, pro-model, flat bill, graphite undervisor, pro-stitched finish and a closed back.
It’s being called the ultimate headwear design experience that provides customers the freedom to create their style in four easy steps.
Advice for team dealers: “We have taken the immensely successful proprietary FreeStyle Sublimation design platform and brought it over to hats for our Pacific Headwear customers,” says Dave Elliott, CEO of Augusta Sportswear Brands in announcing the mid-August launch of FreeStyle Headwear. It’s being called the ultimate headwear design experience that provides customers the freedom to create their style in four easy steps. “We’re thrilled to expand this user-friendly platform from sublimation to custom headwear, with some exciting plans to expand it even further in the future,” Elliott adds.
Pukka has expanded its cap offerings focused on fit, quality, technical functionality, trend and customization. Some of the products for 2021:
- EcoPiqué (top left photo) has sustainability and eco-consciousness at its core, made up of 100 percent recycled plastic bottles that have been knit into a classic, textured and breathable pique fabric.
- BondGo (bottom photo) is Pukka’s modernized logo application — made from one mm thick, soft-touch silicone with a matte finish to give logos more dimension and a crisp, clean look.
- The Tradesman is a 6-panel hybrid adjustable hat with blocking that allows for numerous options, with the ability to go full fabric or with a trucker mesh back.
- For cold weather Pukka’s hats (top right photo) feature new knits, yarn options, jacquard patterns and custom add-ons.
Advice for team dealers: “As a result of supply chain bottlenecks, customers continue to lean on custom caps,” says creative director Mike Hiskey. “Plan ahead, allowing yourself four-to-six weeks for delivery of any custom cap orders.”
Richardson Sports’ PTS uniforms and teamwear are new for 2021 and it is
adding a headwear style to its PTS line — the PTS50 Matrix, as a complement to its Matrix mesh featured in its uniforms – in Spring 2022.
“For the foreseeable future, ‘at once’ is going to mean something completely different than in previous years.”
Advice for team dealers: “Be proactive. If there’s ever been a year where organizations will be easier to convince to place their orders in the offseason, and earlier than before, this is that year,” says art director Lane Meadowcroft.” For the foreseeable future, ‘at once’ is going to mean something completely different than in previous years. Successful dealers will be working with their biggest and best organizations earlier in the season to help ensure they get what they need and are not left at the mercy of available supply. A lot of products in our industry are going to continue to have longer lead times than normal and there will be a lot of competition on who can get the supply that’s actually available.”