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Experiential Homefield Retail Concept from Champs Opens


A new retail concept from Champs Sports, part of Foot Locker, Inc., will have its grand opening this weekend in Pembroke Pines, FL. The new store, called Champs Sports Homefield, is the brand's first iteration of its new Homefield concept and the largest of any Foot Locker, Inc. subsidiary in the world at 35,000+ square feet.

In addition to carrying a range of performance and lifestyle products, Homefield is designed to offer “services and experiences to cater to the dynamic and versatile athletes' life.” Specialized services offered to customers at Champs Sports Homefield include a full-sized basketball and multi-sport court and a Champs Sports Combine digital VR system. Homefield will feature apparel, sneakers and equipment for sports ranging from running, training and yoga, to team sports like basketball, football, and baseball, along with nutritional and recovery products. The store will also aim to serve as a destination for local runners, offering over 65 different performance running styles and a try-on treadmill to aid in finding the perfect pair of running shoes.

Brands carried at Homefield include adidas, New Balance, Nike, Puma, Under Armour, Brooks, HOKA, Gaiam Yoga, Hyperice and GNC Health & Nutrition. Foot Locker, Inc. owned brands, Eastbay Performance, CSG and COZI, will also be available.