Brooks Makes It Eight Straight
Brooks reported an eighth consecutive period of higher sales in the third quarter ended Sept. 30. The Berkshire Hathaway-owned running brand said it’s benefitting from distinctive products, premium brand positioning, strong multi-channel distribution, digital engagement and a tailwind of increased global running and walking participation.
Worldwide revenues rose 43.5 percent in Q3 as the brand secured a 19 percent market share in the U.S. performance running sector, according to The NPD Group Retail Tracking data. Total U.S. revenues were 24 percent higher year-over-year in Q3, the company said, citing a y-o-y 50 percent increase in sales from franchise styles Adrenaline GTS, Ghost, and Glycerin.
In its statement, Brooks did confirm that it too is dealing with widespread supply chain disruption that negatively impacted September revenues and are likely to continue impacting brand through Q2/22. Nonetheless, the company said it is “well positioned to manage through the disruption with strong partnerships in its geographically diverse yet categorically focused supply chain ecosystem.”