The Coronavirus epidemic spreading around the globe has a good chance of hitting close to home for many in the team sports industry, as manufacturing and supply chain disruptions threaten deliveries of everything from footwear to apparel to equipment.
Global footwear consumption is projected to decline by 4 billion pairs in 2020, including a 696 million pair drop in North America, according to the most recent Business Conditions Survey by World Footwear.
The world of performance is shifting as innovation quickens its pace and strives to stay relevant in an active/lifestyle market that is constantly on the go. A new holistic approach is emerging, taking the hard edge off of performance.